How to Break the Cycle of “Recruit, Hire, Fire”
When I first started working with business owners, cash flow was the #1 issue keeping them up at night. Today, it’s staffing. The never-ending circle of recruiting, hiring, and firing has become a new reality. Regardless of the “why” (we could discuss that for hours), the biggest challenge facing businesses of all shapes and sizes [...]
There is No Magic to Building Sustainable Sales Growth
“How do I increase sales?” I hear this question multiple times a day. Clients always want to know how to generate more revenue. Some tell me they’ve used ChatGPT or searched "how to increase sales fast" in hopes of finding a handful of Jack’s mythical “magic beans” to solve their sales problems. I hear this [...]
Real-Life Cybercrime: A Case Study
One of the hardest concepts I’ve had to wrap my head around is that cybercriminals are smarter than I am. Hackers have taken data theft to new heights. They are organized, systematic, and patient. Here’s a real-life scam experienced by one of my clients – a payroll company: Their HR Manager, John, administers payroll processing. [...]
Don’t Wait for a Data Breach: Cybersecurity Essentials
It seems like every day I get a notice from some company or institution telling me they have been hacked – and that my data MAY have been compromised. You have no doubt received countless missives about what businesses can do to prevent cybercrime. But at the end of the day, vulnerabilities are constantly being [...]
The Secret to Finding New Customers
When it comes to running a business, there are plenty of folks who believe success is equal parts talent and luck. I’m not sure I agree with this view, but I do know this for certain: when it comes to lead generation, luck has nothing to do with it. In my experience, the “secret” to [...]
Give Your Customers What They Really Want
It’s February, and I typically remind you of the importance of showing your customers some love. This year, I’m changing it up a bit – shifting the focus from what you can do for THEM to what they want from YOU. Do you know what customers or clients truly desire? Understanding what matters most to [...]

ABOUT BETH DONALDS
Beth Donalds, MBA, CPA, is a veteran finance and operations professional whose practical approach to problem solving and putting fundamentals into practice has helped countless entrepreneurs and business owners translate their vision for success into a reality.
LET’S GET STARTED: 973-768-6785.
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